Business is easier when you speak the same language as your customers, suppliers and, partners. We all do things our own way. But although these differences help define an organization’s identity, they can cause problems when we work together.

That’s where GS1 can help.

No matter what success looks like for you, being able to identify, capture and share information is vital to achieving it. Our standards provide a common language through which your organization or business can do this. We work with enterprises of all types and every imaginable size.

And although we believe in healthy competition, in some areas cooperation is more important. That philosophy directs how we're structured and ensures we work together to agree on standards that are right for our members.

To understand more about GS1, learn how the barcode led to everything we do today.